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Mahaud

In the effervescent world of fashion, a brand that embodies an innovative and responsible spirit is emerging: Mahaud Paris. Driven by the avant-garde vision of Mathilde Covelli, this high-end brand shakes up codes in favor of sustainability and innovation. At the heart of Mahaud Paris’ approach is a revolutionary idea: reusing unsold socks and tights to create unique, high-end garments. This approach offers a responsible alternative to conventional fashion. What sets Mahaud Paris apart is its unwavering commitment to French quality and authenticity. Using exclusively French-designed socks and tights, the brand celebrates local know-how while preserving traditional craftsmanship. Each piece is made in their Paris workshop, reinforcing the brand’s reputation as an ethical and responsible player. This harmonious marriage of ethics and aesthetics reflects a genuine commitment to a more sustainable future. By highlighting the quality of local materials and contributing to the preservation of French craftsmanship, Mahaud Paris is paving the way for a fashion revolution, where social and environmental responsibility are at the heart of every creation. Mahaud Paris embodies a fashion that transcends ephemeral trends to embrace an ideal of sustainability and innovation.

 

Guy Keltner / Acid Tongue
Project type
Maison Genevieve
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Maison Mourcel
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NTR
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Fusil
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Ines Pineau
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La Cage
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Atelier eveil ludique
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Algieri
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